Russian users the App Store and Google Play spent nearly $ 500 million on mobile apps in 2017. About it reports “Kommersant” with reference to the materials of App Annie.
According to the newspaper, Russia entered the top five leaders in the number of app downloads, second only to China, India, USA and Brazil. The amount spent increased by 40 % compared with the year 2016. Analysts did not disclose how much he spent App Store and Google Play separately, but when you consider the low purchasing power of the Android platform, most of the money was brought by the owners of iPhone and iPad.
The downloadable app has been the WhatsApp messenger, on the second place app social network “Vkontakte”, followed by messenger Viber, a banking application “Sberbank Online” app trading platform “whirligig”. Also among the most popular applications was a lot of services of “Yandex” like “Yandex.Taxi” and “Yandex.Navigator”.
Most Russian users showed interest in the categories “beverages and food”, “health & fitness”, “sport & Finance”. The amount of time spent in apps increased by 10 %: on average, Russians spend in your programs for about 2 hours and 20 minutes daily.