Why Xiaomi is selling some smartphones without box

Have you ever had to buy a smartphone without a box? I’m not talking about cases of acquisition of the device with the hands, and on traditional purchase at the store with receipt and official warranty. I think not, it is even difficult to imagine, not to mention the fact to agree to such a venture. But Xiaomi believes that there is nothing criminal in the fact that to give the buyer a smartphone, headphones and charger, but leave the packaging in the store. I wonder why?

The reluctance of Xiaomi to sell their smartphones in their original packaging have become known recently. This was told by one of the users of social network Weibo. He complained that the seller of the flagship store of Xiaomi in Beijing, accepted his payment for a brand new Xiaomi Mi 9, gave him the phone and all the contents of the package, asking to leave it in the store. Of course, not forever, said the seller. Picking up the box will be at the end of the month.

Smartphone without box

Analysis of the situation revealed that our hero was not only of those who Xiaomi is not allowed to buy a smartphone with packaging. All who have spoken out about a similar request from the staff were invited to return for a box a month from the date of purchase. However, if you purchased it through the company store of the company or any of its partners, similar problems were observed, stated the surprised consumers.

The explanation for this strange behavior of the employees of the retail brand Xiaomi was literally lying on the surface. As explained to the journalists GizChina, thus the manufacturer’s only prevent the re-resale of the new smartphones, which are usually in short supply at the start of sales. Most likely, representatives of the retail Department, Xiaomi decided that most people don’t want to buy a smartphone – albeit brand new – without packaging, and thus ruin the game dealers.

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